Medicina Veterinária
Paranavaí, 2023.
#Naming
#Art Direction
#Visual Identity
#Brand Strategy
Kaya Medicina Felina was born from a concept of care and connection, inspired by the word Suali, meaning “home” or “dwelling”. The name reflects the brand’s purpose as a safe, welcoming space dedicated exclusively to feline care.
The visual identity translates this concept through soft shapes and an organic color palette, balancing earthy and neutral tones to convey warmth, serenity, and a sense of trust.